Training, Resources and Support for Developing a Profitable Podcast

You need leads. You need sales. You need increased revenues. Why not attract and nuture qualified leads, and then convert them into high paying customers by positioning yourself as the "go to" expert within your marketplace with your own successful and profitable podcast?

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  #053 | How to Quickly Convert a Podcast Into a Sales Generating Machine with Ryan Stewman, Host of the Hardcore Closer Podcast

  James Martell talks with Ryan Stewman, the Hardcore Closer about how to quickly convert a podcast into a sales generating machine, come up with effective podcast titles to grab listeners’ attention and generate more sales, why you should listen to Ryan Stewman’s Hardcore Closer podcast to discover how to structure offers, sell products, and use technology to bypass gatekeepers, etc., how to use your podcast to position yourself as an expert, and how to focus on your product, identify and handle objections, know your audience, and design your podcast around those areas to generate sales and more.

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  Posted By : James Martell Post On : August 2, 2017 Tags: affiliate marketing, amazon, interviewing guests, making money podcasting, monetization strategies, sales
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  #052 | The Secrets to Marketing an On or Offline Business with a Podcast, with Podcasting Veteran, Gary Leland, host of The Gary Leland Show

  James Martell talks with Podcasting Veteran, Gary Leland, host of The Gary Leland Show who shares the advantages of being able to control the content and advertise your products with a show of your own, how being interviewed by other podcasters is not about what you are selling, but rather what you are sharing, the ins and outs of hosting a podcast featuring discussions around a popular television show or personality from The Walking Dead to Donald Trump, blogging vs. podcasting, and why it is not too late and actually the perfect time to start your own podcast.

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  Posted By : James Martell Post On : July 25, 2017 Tags: blogging vs podcasting, episodic series, evergreen content, monetization strategies, podcast network, podcast promotion, repurposing content
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  #051 | How to Increase Podcast Listener Interaction with Rob Walch, Podcasting Veteran and VP of Podcaster Relations for Libsyn

  James Martell talks with Rob Walch, VP of Podcaster Relations for Libsyn about how to create, test out, and promote an app through your host or a third-party service to improve listener interaction, what new podcasters should be concerned with, including the content of their show, importance of knowing and understanding your audience to develop content for them and stay on topic, why you are your audience, don’t do a topic because it is hot, but because you are interested in and know about it, and so much more.

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  Posted By : James Martell Post On : July 13, 2017 Tags: audience, blogging vs podcasting, call-in numbers, content research, contests, giveaways, interviewing guests, libsyn, listener interaction, podcast apps, podcast series
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  #050 | How to Triple Your Podcast Listenership Using Email & Web Push Marketing with Roy Weissman, VP Sales for SendPulse

  James Martell talks with Roy Weissman, VP for Sales for SendPulse about why email marketing is the fastest way to increase podcast listenership, and why deliverability of emails doesn’t matter…open rates do! They talk about how to help your listeners access your show more easily with web push notifications, , and how to get a FREE SendPulse account (up to 2,499 subscribers and 15k emails per month) with no strings attached.

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  Posted By : James Martell Post On : April 19, 2017 Tags: email marketing, email marketing for podcasters, web push marketing, web push notifications
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  #049 | Building a Dream Lifestyle as a Podcaster, and What It REALLY Takes to Put Together a First Class Podcast

  From the Secret Beach Hut Studio to Costa Rican jungle, today Podcasting Veteran, James Martell talks with Brad Axelrad, host of the Face Your Dragon podcasts talks about What does it take to put together a first class podcast how to entice top tier guests to be on your show, the importance of breathing during your podcast (yes, breathing), what many podcasters have in common with Elvis, and the importance of having a net to catch all the traffic and more.

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  Posted By : James Martell Post On : February 3, 2017 Tags: basecamp, digital lifestyle, facing you fear, google drive, interview techniques, outsourcing, starting a podcast
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  #048 | How Historian, Liz Covart, Quickly Grew the Ben Franklin’s World Podcast from ZERO to 68,000 Monthly Downloads

  James Martell talks with Liz Covart, host of Ben Franklin’s World who shares the two things that will make your show a success, what Liz asks for from her listeners instead of ratings and reviews, the challenges that came from the growth and success of her podcast, how podcasting has made her a better historian, a few things to consider when determining the frequency of your show, two great pieces of advice for new podcasters and ideas for using podcasting in education.

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  Posted By : James Martell Post On : October 10, 2016 Tags: building downloads, interviewing guests, podcasting in education, podcasting in the classroom, show frequency, traffic generation
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  #047 | Hidden Benefits of Podcasting in Business with Rod Janz, Host of FUEL RADIO

  James Martell talks with Rod Janz, host of FUEL RADIO and the Jelly Marketing Podcast about how podcasting can help build your business network, advantages of the (rarely available) long form interview, where to start when looking for guests for your podcast, how to put your podcast guests at ease, possible formats including interviews, coaching sessions and mash-ups, opportunities for experienced podcasters who don’t have their own businesses to promote and much more.

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  Posted By : James Martell Post On : September 8, 2016 Tags: guests, monetization strategies, networking
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  #046 | Basecamp – The Smarter, Faster, Easier Way to Manage a Successful Podcast

  James Martell, 13 year podcasting and outsourcing expert shares his secrets for managing a successful podcast including building a virtual team and an online project management tool called BaseCamp. James shares the two biggest reasons podcasts fail and the secret to avoiding podfade, how to hire your perfect virtual team, how to systemize production and distribution of your podcast and step by step instructions for using BaseCamp to produce, distribute and archive podcast episodes.

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  Posted By : James Martell Post On : August 2, 2016 Tags: basecamp, episode outlines, guests, outsourcing, podcast directories, podcast management, podfade, procedures, seo, show notes, virtual team
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  #045 | Creating a Digital Magazine and a Lifestyle Business with Lifestyle Entrepreneur, Tyler Basu

  James Martell talks with Tyler Basu, Podcast Host and Publisher of Lifestyle Business Magazine shares with us the characteristics of lifestyle entrepreneurs, the optimal length for an interview, how to provide both structure and flexibility to your interview format, a launch strategy for getting on New and Noteworthy, how push notifications can outperform email, which should come first, the audience, the offer or the content and strategies for balancing work and family (including why you need two monitors).

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  Posted By : James Martell Post On : July 27, 2016 Tags: balancing work and family, digital lifestyle, guest interviews, itunes, lifestyle entrepreneurs, new and noteworthy, push notifications
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  #043 | Aligning Your Podcast to Your Business, and Advice on Building a Vibrant Community with Natalie Eckdahl

  Natalie Eckdahl of the BizChix Podcast shares her wisdom on aligning your podcast to your business goals, creating an episodic podcast series for business, the three advantages of using a series format, how to find the right frequency for your show, how to manage expectations and prime your audience so you can enjoy a break, some hard won lessons about outsourcing (everything from your audio-editing to your laundry), strategies for building a vibrant podcasting community that will keep you motivated and which should come first, the community or the podcast?

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  Posted By : James Martell Post On : July 18, 2016 Tags: building community, business goals, episodic series, outsourcing, podcast frequency
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